A lot of Filipino food businesses run entirely online: home kitchens selling ulam bundles, frozen food sellers, meal prep services, bilao and party tray makers and cloud kitchens that only exist on delivery apps. Orders come through Messenger, Viber and delivery platforms, and someone spends hours each day answering "available pa po?" and "magkano delivery?"
A simple website organizes all of that. Customers see your menu, prices, delivery areas and cut-off times in one place, and order through a form or a single tap to chat.
I'm Aldrian, an independent web developer in the Philippines. I build websites for cloud kitchens, home-based food businesses, meal prep services, frozen food sellers and party tray makers. A starter site begins at ₱6,000 a year, all-in, with your domain and hosting for the first year.
What food delivery customers look for
The menu and prices
Every dish, bundle and tray size with clear prices and good photos. Mark bestsellers and new items.
Delivery areas and fees
Which cities or barangays you deliver to, delivery fees or how they're calculated and pickup options.
Cut-off times and schedules
Daily order cut-offs, delivery days and lead times for party trays or bulk orders. This prevents most of the back-and-forth in chat.
How to order and pay
An order form or chat button, and clear payment instructions for GCash, Maya, bank transfer or cash on delivery.
Food safety and freshness
How food is prepared, packed and stored, shelf life for frozen items and any permits you hold. Customers buying from home kitchens appreciate this.
How the four-page starter fits a food delivery business
The ₱6,000 package includes up to 4 pages:
- Home: bestsellers, delivery areas, cut-offs and an "Order now" button
- Menu: everything you sell, with prices and photos
- How to order: steps, payment methods, delivery fees and policies
- About and contact: your story, kitchen, permits, contact form and messaging links
Extra pages, such as party trays or meal plan pages, are ₱1,500 each.
What's included in the ₱6,000 package
- Up to 4 hand-coded pages
- A .com or .net domain and hosting for the first year
- Mobile-friendly layout
- An order or inquiry form
- Basic SEO setup
- 3 revision rounds
- Ready in 5 to 7 business days after I receive your content
Full details are on the ₱6,000 package page.
Ordering without a full online store
The starter site doesn't include a cart and automatic payments. Instead, customers fill in an order form, picking items, quantities, delivery date and address, or tap a button that opens a chat with their order ready to send. You confirm, send payment details and schedule delivery. For most small food businesses, this is simpler and cheaper than a full store, and much more organized than chat alone.
When you're ready for online payments, see GCash and Maya payment integration and my restaurant and bakery website page.
Keep delivery apps, add a direct channel
Delivery apps are great for discovery. Your website gives loyal customers a direct way to order, often for bigger orders like party trays and weekly meal plans where commissions hurt the most. Put your website link on your packaging, stickers and social media bio.
Seasonal and holiday menus
Christmas, New Year, fiestas, graduations and Mother's Day bring rushes of pre-orders. A holiday menu section with cut-off dates and limited slots keeps orders organized. Send your holiday menu and I'll update the site for ₱600.
Getting found nearby
People search "ulam delivery Quezon City," "party trays Pasig" or "meal prep delivery Makati." The basic SEO setup gives your pages focused titles and descriptions with your dishes and delivery areas, adds structured data and keeps the site fast. A Google Business Profile helps too, even for delivery-only businesses that serve specific areas.
Common mistakes for online food sellers
Menus only as photos. Hard to read and invisible to search engines.
No cut-off times. Customers order too late and get disappointed.
Unclear delivery fees. State them or explain how they're computed.
Orders scattered across chats. A form puts every detail in one place.
Old prices. Update prices whenever ingredients go up.
What to prepare
- Logo and business name
- Full menu with prices and photos
- Delivery areas, fees and cut-off times
- Payment methods
- Your story, kitchen photos and any permits
- Contact numbers and messaging links
Reviews and photos from real customers
Share genuine customer photos and feedback, with permission. Real plates and happy customers sell food better than anything.
How it works
- Send the request form on the ₱6,000 package page.
- I reply with a checklist and a start date.
- You send your content.
- I build your site and share a preview.
- You review, with three revision rounds.
- We launch on your domain.
Ready to take more direct orders?
Send a few details on the package page. If you need online payments, I'll send a custom quote.
